Are citrus scents popular? A survey on “What perfume scent do you like when a man wears it?”

2024/07/22

Are citrus scents popular? A survey on “What perfume scent do you like when a man wears it?” (2024/07/22)

Survey Summary

We conducted a survey among women in their 20s to 50s nationwide, asking “What perfume scent do you like when a man wears it?

People surveyed Women in their 20s to 50s nationwide
Number of answers 100
Period 2024/7/9～ 2024/7/10
Method of survey Internet survey

Attributes

Gender

Age

Pref

Job

 

Citrus type (citrus scent) is most favorable!

What perfume scents do you like when men wear them?

Citrus type (citrus scent): 37
Woody (woody scent): 24
Herbal (aroma of medicinal and aromatic herbs): 15
Floral (gorgeous floral fragrance): 14
Spice (spice aroma): 5
Oriental (sweet fragrance): 4
Balsamic (resinous scent): 1

Below is a summary of the reasons for each.

《Citrus type (citrus scent)》
  • Because it is a refreshing scent, not an unpleasant scent peculiar to men. (20s / Female / Fukuoka / Student)
  • I have the impression that citrus-based perfumes are not bothered by the smell of sweat and other odors that are peculiar to men. Also, herbal and spice scents give the impression of being worn by men who are personally very conscious, and my impression is that they are a bit resistant.I think that citrus scents are natural and give a good impression no matter which men wear them. Especially in summer, I think the scent of other antiperspirants and sunscreen will also mix with it, so I thought it would be less unpleasant to smell. (20s / Female / Tokyo / Part-time job)
  • Refreshing scent, clean feeling (30s / Female / Okinawa / Full-time employee)
  • I think most women want men to be clean and fresh! I think a fresh citrus scent is more masculine and less uncomfortable than a sweet scent. (30s / Female / Tokyo / Part-time job)
  • I like citrus-type products because they give a clean and fresh impression. (30s / Female / Nerima-ku, Tokyo / Self-employed, freelance)
  • It has a fresh and clean scent without being overdressed. (40s / Female / Tokyo / Full-time employee)
  • A clean, citrusy fragrance that is softly scented gives the impression of freshness and cleanliness (40s / Female / Hyogo Prefecture / Part-time job)
  • Because it gives a fresh impression without being too flirtatious (30s / Female / Kochi / Full-time employee)

 

《Woody (woody scent)》
  • It has a calming smell, so I can be with them at ease (20s / Female / Osaka / Temporary staff, Contract Worker)
  • It is important that the fragrance is not too much aimed at attracting women, and that it has a nice, natural scent.Herbal and spice scents are sometimes simply smelly, depending on the perfume. (20s / Female / Kanagawa / Self-employed, freelance)
  • I am not a fan of perfumes that smell like perfume, so I prefer natural scents. If a man wears a woody perfume, he seems mature and relaxed.(30s / Female / Nagano / Housewife)
  • I think it's a good impression because it looks natural but with care. I have a good impression that they are neat and tidy.(30s / Female / Okayama / Self-employed, freelance)
  • Natural fragrance gives the impression of being unobtrusive and without ulterior motives. (40s / Female / Hokkaido / Part-time job)
  • Because it reminds me of a man who is natural but has presence and gentleness. (50s / Female / Kyoto / Housewife)
  • I think it gives a good impression of calmness. If you put on a small amount, it gives a good image of elegance. (40s / Female / Hyogo / Part-time job)
  • The calming scent relaxes me when I am with them (30s / Female / Osaka / Housewife)

 

《Herbal (aroma of medicinal and aromatic herbs)》
  • Because I think it is an adult, masculine scent. Because I can't help but look back when I smell the unique herbal fragrance. (30s / Female / Kanagawa / Part-time job)
  • I love the smell of medicinal and aromatic herbs. It makes me want to stick around. (30s / Female / Osaka / Housewife)
  • I have always liked herbal scents, and I don't like artificial scents. I like to use only a faint scent at close range, not too much to the point of bothering restaurants. (40s / Female / Tokyo / Unemployed)
  • Sweet scents are too much, so a refreshing minty scent is preferable (50s / Female / Kanagawa Prefecture / Part-time job)
  • I prefer a refreshing scent rather than a sweet one. I think citrus is fine for young people, but older men are impressed by scents with a little depth, herbal or woody. I like perfumes with tea (green tea) scents. (50s / Female / Shizuoka / Housewife)
  • Not too sweet, not too spicy, not too conventional like citrus, well-balanced and sophisticated image. (40s / Female / Fukushima / Full-time employee)
  • If the fragrance is herbal and clean, it feels natural and not unpleasant (30s / Female / Tokyo / Part-time job)
  • Because it is masculine and refreshing (40s / Female / Iwate / Full-time employee)

 

《Floral (gorgeous floral fragrance)》
  • I think, “Oh, this person cares about his/her appearance,” and it gives a solid impression (20s / Female / Miyagi / Self-employed, freelance)
  • Because I honestly like the scent (30's / Female / Tokyo / Full-time employee)
  • I chose it because I think it is the least objectionable when mixed with male body odor. Spice and citrus types tend to make me feel bad when mixed, so I would like them to be avoided. (30s / Female / Kanagawa Prefecture / Dispatched worker, contract worker)
  • Because it is my favorite fragrance and I feel familiar with it. (30s / Female / Hiroshima / Part-time job)
  • Because I think it is the most natural (30s / Female / Osaka / Full-time employee)
  • I think it is a good fragrance (30s / Female / Nagasaki / Housewife)
  • Because a softly fragrant scent is highly sensitive (40s / Female / Osaka / Self-employed, freelance)
  • Because floral products are refreshing and give a good impression. (50s / Female / Hyogo / Housewife)

 

《Other》
  • [Spice]Since women don't often wear this fragrance, I often choose it as a gift because I think it would suit men better (30s / Female / Tokyo / Self-employed, freelance)
  • [Spice]I like the feeling of being slightly stimulated (50s / Female / Okayama / Full-time employee)
  • [Oriental]It is the sexiest scent and I get a thrill when I smell it. (40s / Female / Kanagawa / Housewife)
  • [Oriental]Strong men wearing sweet scents make me fall in love with the gap (40s / Female / Kumamoto / Self-employed, freelance)
  • [Balsamic]Because it has a fresh yet deep and impressive fragrance. (50s / Female / Aichi / Self-employed, freelance)

summary

Regarding perfume scents that give a good impression when worn by men, “citrus-type (citrus scent)” was the most popular, at 37%.

Not limited to citrus scents, many respondents said that overall, a “fresh scent” and a “clean” feeling were the key to a good impression. Citrus scents are popular among women as perfumes that make a good impression when worn by men, as they have both of these qualities.

 

《Citation and Reproduction of Survey Results》

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